In the Spotlight

Best Practices in Trade Show Marketing

Exhibitor Magazine

Offer your booth visitors a cool drink with the simple, self-contained Brandstand. The roughly 9.5-by-6.5 foot mobile display features six attached stools, a bar set up, a large HDTV screen on top of the aluminum canopy, two retractable flat-screen monitors under the canopy, and a power unit that uses high-capacity batteries. The six touch screens allow the capture of attendee information and provide space for promotional information. Other options available include a gas generator, lights and a cooler. The U-shaped bar top allows staffers to interact with attendees while serving them a beverage or snack. Plus, the self-contained design makes setup a snap, and because it has its own wheels, it turns into a trailer, making transportation a breeze. The electric-powered canopy can be lowered to form a top over the entire display, which means minimal disassembly. The aluminum display can be customized with paint, fabric and accessories.

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